Sunday, November 28, 2010
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The LeBron James brand is a multi-million dollar money-making machine that Nike and NBA have jointly made successful. The christening of the Air Apparent was a well-celebrated and much talked-about event and even until now, LeBron James is still attracting legions upon legions of fans wanting to take a grip on the future Michael Jordan, who until now is still a future Michael Jordan. I'm just thinking, when will he get past that next Michael Jordan monicker?
I mean, I think it is absolutely cool to be called the next MJ, but yeah, you have to deliver the goods first. After one NBA finals appearance (which I think was great), he still has got to show more than that. It's great that he's won consecutive regular season MVP awards (which I think will go to either Kevin Durant, Chris Paul, Kobe Bryant, even Tim Duncan) but being "the next Michael Jordan should be so much more than that. LeBron knows and everybody knows that it takes championships to ever be called as the King.
In my book though, LeBron still isn't near there.
Now that Miami Heat is having the biggest disappointment SO FAR this season (9-8 win-loss card), any insinuation of LeBron James being the King is next to blasphemy. All the hype in the world was given to him last summer, all the money spent on promotions and the hoopla, it is only customary to "reward" that with wins and championships. But until THAT championship comes LeBron's way, there is not a single possibility in this world that he is the King of the NBA.
This post was written by: Jerick Baluyot
Jerick Baluyot is a professional blogger, writer and digital marketing specialist. Follow him on Twitter